Terms of Use

These Terms of Use apply to every person who visits brunavo.digital, submits the contact form or subscribes to the email newsletter operated by Brunavo Reputation Advisory (Pty) Ltd, trading as Brunavo, a (Pty) Ltd registered in South Africa. They take effect on 1 January 2026 and remain in force until replaced by a revised version published on this page.

Effective date: 1 January 2026

1. Acceptance and Scope

1.1 These Terms govern access to and use of the website brunavo.digital (the "Website") and the information services described on it. By accessing the Website, submitting the contact form or subscribing to the newsletter, the user confirms that he or she has read and accepted these Terms.

1.2 A user who does not accept these Terms must discontinue use of the Website immediately.

1.3 Where a separate written engagement agreement is concluded between Brunavo and a client for the provision of services, that agreement prevails over these Terms in the event of conflict in respect of those services.

1.4 The user warrants that he or she is at least eighteen years of age, or, if younger, is assisted by a parent or legal guardian who consents to these Terms.

2. The Services

2.1 Brunavo provides advisory services concerning reputation in artificial intelligence systems and in the media. These include the review of how a person, company or brand is described by AI assistants, search tools and generative models; the monitoring of media coverage; and recommendations for correcting inaccurate or outdated information and improving how the client is represented.

2.2 The Website describes these services and invites enquiries. Nothing on the Website constitutes an offer capable of acceptance, and no services are rendered until a proposal or engagement agreement has been agreed in writing.

2.3 Reputation outcomes depend on third parties, including publishers, search providers and operators of AI models, who are outside the control of Brunavo. No guarantee is given that any particular content will be removed, corrected, ranked or reproduced in any particular manner.

2.4 Content on the Website is general information only. It is not legal, financial or other professional advice, and should not be relied upon as such.

3. Contact Form

3.1 The Website offers a contact form through which a user may submit his or her name, email address, optionally a telephone number or company name, and a free-text message. The information is transmitted to Brunavo for the sole purpose of responding to the enquiry and, where requested, preparing a proposal.

3.2 The user undertakes to provide accurate information and not to submit unlawful, defamatory or misleading content, nor personal information of another person without lawful authority.

3.3 Submission of the form does not create a client relationship. Brunavo may decline any enquiry without giving reasons.

3.4 Personal information submitted is processed in accordance with the Protection of Personal Information Act 4 of 2013 ("POPIA") and the Privacy Policy published on the Website.

4. Email Subscription

4.1 A user may subscribe to the Brunavo newsletter by entering an email address in the subscription form. The newsletter contains commentary and updates on reputation in AI and media.

4.2 Subscription is voluntary and based on the user's consent. Brunavo may send a confirmation message and may require the user to confirm the subscription before messages are sent.

4.3 Each newsletter contains a functioning unsubscribe link. A subscriber may withdraw consent at any time without charge, and may also write to [email protected]. Withdrawal does not affect the lawfulness of earlier processing.

4.4 In accordance with section 69 of POPIA and the Consumer Protection Act 68 of 2008, electronic direct marketing is sent only to persons who have consented or, where permitted by law, to existing clients in respect of similar services, and every such person may opt out.

5. Acceptable Use

5.1 The user may not use the Website to violate any law; to attempt unauthorised access to the Website, its servers or connected systems; to introduce malware; to scrape, harvest or copy content systematically by automated means; or to impair the availability of the Website.

5.2 The user may not use the contact form or subscription form to send spam, to impersonate another person, or to submit another person's email address without that person's consent.

5.3 Brunavo may suspend or restrict access, and block submissions, where it reasonably suspects a breach of this clause.

6. Intellectual Property

6.1 All content on the Website, including text, analyses, graphics, logos, the name Brunavo and the design, is owned by or licensed to Brunavo Reputation Advisory (Pty) Ltd and is protected by the Copyright Act 98 of 1978 and other applicable law.

6.2 The user is granted a limited, non-exclusive, non-transferable, revocable licence to view the Website and to print or download extracts for personal, non-commercial use, provided that all notices are retained.

6.3 Reproduction, distribution, modification or commercial use of Website content without prior written consent is prohibited, save to the extent permitted by the fair dealing provisions of the Copyright Act.

6.4 Any content that a user submits through the Website remains the property of the user, but the user grants Brunavo the right to use it as needed to deal with the enquiry.

7. Third-Party Links and Content

7.1 The Website may contain links to third-party websites, publications or AI tools. These are provided for convenience. Brunavo does not control, endorse or accept responsibility for their content, availability or privacy practices.

7.2 References to third-party names, media outlets or AI products are for identification only and imply no affiliation.

8. Disclaimers

8.1 The Website and its content are provided "as is" and "as available". To the fullest extent permitted by law, Brunavo makes no warranty that the Website will be uninterrupted, error-free or free of harmful components, or that information on it is complete, current or suitable for a particular purpose.

8.2 Because AI systems and media content change continuously, descriptions of their behaviour on the Website reflect a point in time only.

8.3 Nothing in these Terms excludes or limits any right of a consumer under the Consumer Protection Act 68 of 2008 or any liability that cannot lawfully be excluded.

9. Limitation of Liability

9.1 Subject to clause 8.3, and to the extent permitted by law, Brunavo Reputation Advisory (Pty) Ltd, its directors, employees and agents shall not be liable for any indirect, incidental, special or consequential loss, or for loss of profit, revenue, data or goodwill, arising from the use of or inability to use the Website or from reliance on its content.

9.2 Where liability cannot be excluded, it is limited to the amount of direct loss proven by the user, and in respect of free use of the Website, to the extent permitted by law, to the minimum amount.

9.3 The user indemnifies Brunavo Reputation Advisory (Pty) Ltd against claims, damages and costs arising from the user's breach of these Terms or unlawful use of the Website.

10. Privacy and Cookies

10.1 Brunavo Reputation Advisory (Pty) Ltd acts as the responsible party under POPIA in respect of personal information collected through the Website. The manner of collection, use, retention and protection of that information, and the rights of data subjects, are set out in the Privacy Policy.

10.2 The Website uses cookies in accordance with the Cookie Policy. The user may manage consent preferences for analytics and marketing cookies at any time.

10.3 A data subject may lodge a complaint with the Information Regulator (South Africa) if he or she believes that his or her personal information has been processed unlawfully.

11. Electronic Communications

11.1 The user consents to receiving communications from Brunavo by email in response to an enquiry. Such communications are treated as satisfying any legal requirement that they be in writing, in accordance with the Electronic Communications and Transactions Act 25 of 2002 ("ECTA").

11.2 Information that Brunavo is required to disclose under section 43 of ECTA is set out in the contact details below.

12. Changes to the Website and to these Terms

12.1 Brunavo may modify, suspend or discontinue any part of the Website without notice or liability.

12.2 These Terms may be amended from time to time. The amended version applies from the date of publication stated on this page, and continued use of the Website thereafter constitutes acceptance. Where a change materially affects subscribers, reasonable notice will be given by email.

13. Governing Law and Disputes

13.1 These Terms are governed by the laws of the Republic of South Africa.

13.2 The parties shall first attempt to resolve any dispute through good-faith discussion. Failing resolution within thirty days of written notice, either party may approach a court of competent jurisdiction in South Africa, and the user consents to the jurisdiction of the High Court of South Africa having jurisdiction over Brunavo Reputation Advisory (Pty) Ltd, without prejudice to any right a consumer has to approach the National Consumer Commission, a consumer court or the Consumer Goods and Services Ombud.

13.3 If any provision of these Terms is found invalid or unenforceable, the remaining provisions continue in full force.

13.4 These Terms, together with the Privacy Policy and Cookie Policy, constitute the whole agreement between the user and Brunavo Reputation Advisory (Pty) Ltd concerning use of the Website.

Company and Contact Details